Despite its name, pink cocaine doesn’t usually have cocaine in it. The drug is named for its powdered appearance, similar to cocaine, and is usually a blend of various other drugs. Its pink colour comes from food colouring and may include flavours like strawberry or cherry. 

The drug is popular among young people and is used in pubs or nightclubs. It recently hit the headlines after it was named in the death of Liam from One Direction who had pink cocaine in his system when he fell from a balcony. Typically, pink cocaine is consumed in pill form or inhaled as a powder and can be injected, but it is rare.

Why is pink cocaine so popular?

The growing acceptance of pink cocaine can be linked to various factors that align with modern social trends. Its connection to a lively and attractive visual style and its perceived rarity of what experience it can bring can attract a demographic always looking for new recreational experiences.

Additionally, the drug’s standing in particular social groups as a representation of wealth and prestige makes it attractive in other social circles. As more people look for exceptional experiences, the mix of its aesthetic charm and social prestige plays a significant role in its increasing popularity.

Where did pink cocaine come from?

Pink cocaine is thought to have originated in Colombia and has gained traction in the nightlife scenes in the UK. Its rise has been facilitated by its allure as a new party drug that merges the effects of various substances, providing a distinct and potent high. The use of pink cocaine spiked during the COVID-19 pandemic, as restrictions and social distancing led to a rise in substance consumption.

What is the difference between cocaine and pink cocaine?

In general, pink cocaine typically does not contain any cocaine. The substances most frequently found in pink cocaine include 2-CB, MDMA (also known as ecstasy), ketamine, and caffeine. 2-CB is a psychedelic substance that was initially created to treat sexual dysfunction but was withdrawn from the market due to safety issues. 2-CB is also used in chemsex practice and has had a significant impact on men having sex with men, while MSM groups are also particularly vulnerable to 2-CB. 

2-CB is also referred to by names such as Tusi, Tuci, Tusibi, and Tucibi. MDMA (methylenedioxymethamphetamine), commonly called ecstasy or Molly, is another psychedelic that possesses stimulant effects. Ketamine is a drug used in both human and veterinary medicine, but it is also subject to abuse. Caffeine, which has stimulating properties, may also be part of the composition of pink cocaine.

What effect does pink cocaine have?

Pink cocaine can lead to a range of effects based on its composition and the amount consumed. Users often seek the drug to experience increased openness, sociability, and feelings of euphoria. Adverse effects may include hallucinations, anxiety, a rise in body temperature, elevated heart rate and blood pressure, low sodium levels, nausea, vomiting, and, in rare cases, seizures, irregular heartbeats, or coma.

Incidents of physical and sexual violence, as well as severe injuries, have been reported when individuals are under the influence of this substance. It is also crucial to understand that pink cocaine may contain substances beyond those mentioned, resulting in unexpected effects depending on its specific makeup. For instance, samples of pink cocaine have shown the presence of opioids, bath salts, and hallucinogens.

What are the long-term risks of pink cocaine use?

The extended use of pink cocaine can result in a variety of negative effects on both physical and mental well-being. Users might experience considerable alterations in their cardiovascular health, such as heightened heart rate and blood pressure, which can increase the likelihood of heart-related problems. Furthermore, long-term consumption may lead to neurological issues that impact cognitive abilities and emotional regulation.

Is pink cocaine addictive?

Individuals may become psychologically dependent on the substance, creating a risk of addiction. This dependence could lead to withdrawal symptoms when the drug is not being used, making it even more challenging for the user to stop taking it. In summary, the consequences of prolonged pink cocaine use can be significant and harmful to an individual’s overall health (Verywell, 2024).

Is pink cocaine legal?

The issue of pink cocaine’s legality in the United Kingdom raises concerns and much discussion among the public. This drug, commonly linked with recreational use, is classified as a controlled substance, meaning that its manufacture, distribution, and possession are illegal. 

Under the Misuse of Drugs Act 1971 in the UK, various drugs are categorised into different classes, and substances resembling pink cocaine are probably classified as Class A drugs. As a result, individuals caught possessing or trafficking this substance could face severe legal consequences.

What are the treatment options for pink cocaine?

Various therapeutic methods are available in rehabilitation centres across the UK for individuals struggling with pink cocaine addiction. At Rehab Guide, we can help you navigate the different treatment options in the UK and find reputable rehabilitation programs within your local area or beyond. The options available in our treatment programs include medical detoxification, cognitive-behavioural therapy (other counselling models are available depending on the rehab facility), and support groups, all designed to meet the individual’s unique needs. 

Moreover, holistic approaches such as mindfulness and art therapy can be incorporated into the treatment strategy to foster overall well-being. A thorough assessment is crucial for individuals to identify the most effective pathway for their recovery process.

To ensure your safety, Rehab Guide collaborates exclusively with accredited rehabilitation centres approved by the Care Quality Commission (CQC). 

How do I start my recovery journey?

Our website provides information about our service and advice on what treatment might suit you or a loved one. Contact our support team today via telephone, email, or online chat to learn more. 

References:

What Is Pink Cocaine? The New Designer Drug Linked to Liam Payne’s Death. Verywell Health. [online] doi:https://doi.org/10.1080/00952990.2023.2207716%22.

Ramos, J.C., Dolengevich, H., Romerosa, M.A.M. and Pascual, E.M. (2021). ‘New’ drugs associated with chemsex? 2C-B in sexual context. A case report and review. European Psychiatry, 64(S1), pp.S577–S577. doi:https://doi.org/10.1192/j.eurpsy.2021.1539.

Wiginton, K. (2024). What Is Pink Cocaine? [online] WebMD. Available at: https://www.webmd.com/mental-health/addiction/what-is-pink-cocaine.

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Fiona Kennedy

Fiona Kennedy is an editor and content manager who earned her Master of Arts degree from the University of Edinburgh, followed by completing the CELTA Cambridge teaching course in English. She has worked as an editor, writer and personal coach. Coming from a family deeply involved in the rehabilitation and support of those suffering from addiction, she is passionate about helping people to understand and take control of their dependences. Fiona’s other passions include travelling and taking part in community projects.

About the author

Article author

Fiona Kennedy

Fiona Kennedy is an editor and content manager who earned her Master of Arts degree from the University of Edinburgh, followed by completing the CELTA Cambridge teaching course in English. She has worked as an editor, writer and personal coach. Coming from a family deeply involved in the rehabilitation and support of those suffering from addiction, she is passionate about helping people to understand and take control of their dependences. Fiona’s other passions include travelling and taking part in community projects.